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Everyone knows that retail stores are at a crossroads of sorts, but probably not the one you expect. While there is this misconception that nobody buys in stores due to the rise of online shopping, the numbers don’t actually bear that out

Scenic studios, prop fabricators, and theme park designers are turning to Massivit’s radical-speed, large 3D printing to produce the exact props and scenery they are looking for. The reasons are simple, as you’ll see, and the technology is new for an industry that dates back to Greek theater.

Have you heard of projection mapping or video mapping? They are one and the same and both are an amazing display tactic for events, exhibitions and trade shows. Even retailers can capitalize on projection mapping. You just have to let your customers know about the technology that turns plain 3-dimensional objects into dynamic and engaging displays. Let’s see how. . .

The evolution of wide format printing has experienced multiple milestones. From solvent-based inks to UV curable and Latex. From printing on paper to greater choices in substrates. And roll to roll on flexible substrates to flatbed printing on rigid materials. Whether a PSP uses a large format flatbed or a roll to roll large format digital printer, most currently face two challenges: the need for faster turnarounds and tighter margins due to commoditization.

In 2017, Media Resources ’ co-owner, Steve Gallow, got his break into the movie industry, not as an actor, rather as a prop fabricator. The break came when one of the many contacts he had been nurturing popped into his Toronto facility during a local movie shoot and saw the Massivit printer. 

CNC routers have been around since the 1950s, and they’ve done a great job in many ways. As technological advances were made, CNC machines were upgraded and updated as best as possible. The number of available linear and rotary axes increased. The range of materials that can be milled widened. But, CNC routers are still limited in what they can achieve. This is where large format 3D printing fills the gaps and offers many advantages, namely when there are complex geometry requirements, the model is very large, or customization is required.

Explore automotive material innovation – from steel to cutting-edge materials. Join the evolution of the industry today!

FESPA Global Print Expo 2019 is almost here! Already the excitement is building for the May 14 – 17 event. This year’s show in Munich again combines the Global Print Expo and European Sign Expo. There will be new features and events and certainly new products that will help you launch your printing business into the future.

Holidays offer PSPs the opportunity to enhance their retail customers’ shopping experience with decorations and promotions that capture the holiday. . .and boost sales. For the proactive PSP owner, there is an even bigger opportunity than just creating these lucrative marketing elements.

We asked the most trusted name in business how many advertising messages a person sees per day, and Google’s response was 4,000-10,000. That stat is for the average American but is relevant for the rest of us as well. It includes out-of-home (OOH) advertising, digital ads, broadcast ads, print ads, and mobile ads.

In a recent IDC study, “maintaining profit margin” was cited as the top challenge to the large format printing industry today. How did we get here?

In two previous blogs we introduced guerrilla marketing and then showed 9 awesome guerrilla marketing examples. Now let’s get you started creating your own guerrilla marketing ideas.